It’s commonly understood that we humans ‘eat with our eyes first’. Well presented, visually appealing food can often be irresistible, even to a customer who may have ventured into an outlet only to buy a coffee.
Cold, hot, and ambient display cabinets can make a meaningful difference to a business’s bottom line by putting tempting foods where customers can see them while waiting for their purchase. That $5 coffee can easily escalate to a $20 purchase when a colourful salad for lunch is added.
And just like that, you achieved a 300 percent increase in spend!
Understanding the differences between food display cabinets is crucial to ensuring you choose the right cabinet for the type of food you intend to serve to your customers.
Perfectly refrigerated, a cold food display cabinet will keep your goods at the right temperature for food safety and great shelf life. Show off your tantalising cakes, healthy salads, freshly made sandwiches, sliced cold cuts, sweet slices, tarts, and danishes.View Range
Have hot food tasty and ready to go when customers come in with an appetite. Ideal for pizzas, sausage rolls, pies, toasted sandwiches, warm salads, curries, pasta dishes, arancini, and more.View Range
Keeping ambient foods behind glass keeps them contaminant-free from being touched or breathed on by customers. Tempt your customers with cookies and donuts, muesli and granola bars, fresh fruit, croissants, muffins, friands, and so on.View Range
Standing apart are Controlled Ambient Food Display Cabinets. Imagine a scorching day with temperatures soaring above 30°C and your chocolate chip muffins are on display. No air conditioning in sight! That’s where Bromic’s Controlled Ambient Food Display Cabinets come to the rescue. These cabinets maintain a perfect temperature range of 14°C to 18°C, creating an ideal environment even when it’s scorching outside.
This controlled ambient environment is achieved by adjusting parameters in Bromic’s Cake Display. The best part? You can do it yourself, with a few simple adjustments on the digital controller. Say goodbye to melted muffins!
Knowing what kind of food display cabinet to purchase is every bit as important as knowing why you need one in the first place. Below, we’ll outline a number of points to be mindful of when deciding on the food display cabinet that’s best for your business and what it sells.
First, determine where onsite the food display cabinet should go. Would it work best on the way into your café or shop, or would it be more effective right next to the point of sale?
Once you have decided on the location, this will help you determine the available space and, consequently, the size of the food display cabinet you can fit without crowding it with other equipment or it being in the way of traffic flow.
When selecting the size of a food display cabinet, two crucial factors to keep in mind are ventilation needs – to ensure the refrigeration system operates optimally, and the types and quantities of food you offer daily.
Will you need to adjust the temperature settings as and when required? For instance, cake display cabinets cater for many different types of cakes, and the appropriate storage temperature may differ according to the season.
Bromic hot and cold display cabinets feature a digital controller. Cake displays have an adjustable temperature range of +1°C to +5°C, while hot food displays range from +50°C to +70°C.
Visibility is everything when trying to tempt customers to make impulse purchases. And for you and your staff, accessibility is key to efficiency and food safety.
It stands to reason that a food display cabinet must have effective lighting to present foods in the most attractive way. The LED lighting in food display units is easy on the eye and showcases the products to their greatest potential. LED lighting is more durable than its traditional fluorescent counterparts, has a longer lifespan, is more energy efficient and so cheaper to run, and emits no UV or IR radiation, which can damage food.
The food display cabinet that you choose should complement your café’s overall theme and décor. You might also like to discuss any customisation options that can align with your business’s branding and personality.
Bromic’s cake displays, hot food and ambient display cabinets are available with matching profiles to ensure they all work together visually onsite. You can also choose to swap out standard glass shelves in your Bromic food display cabinet to wired shelves if you prefer a more industrial look or have product that will benefit from greater hot air circulation.
When it comes to the LED lighting, you can even choose to have warm LED lighting for your cake and ambient displays to match your hot food display or simply because you feel the warmer hue is more appropriate for your site.
Day-to-day and periodical cleaning are two other important considerations when choosing a food display cabinet. Keeping it clean and hygienic will not only ensure food safety and attractive presentation, but also extend the life of your unit and reduce the need for servicing.
Any time you can employ an energy efficient appliance in your business, you lower operational costs. When choosing a food display cabinet, explore the energy-saving features that will help save money, save the planet, and be more durable in the long run.
GEMS registration ensures that the refrigeration equipment you purchase meets a raft of quality and safety standards. Equipment that is not registered with GEMS may be of poorer quality which can result in higher maintenance costs and potential breakdowns.
Before you purchase any refrigeration equipment, always check for the GEMS label or ask the retailer to find out its GEMS rating for you to ensure the unit is GEMS-compliant.
When selecting a hot food display cabinet, opt for one that provides options for humidity control, particularly if your business serves moist or delicate food items such as pastries and roasted meats. All Bromic hot food display cabinets include a bain marie, for this purpose.
Check for warranty coverage of your cake display cabinet or hot or ambient food display cabinet before purchasing and find out what after-sales support is offered in the event of any potential issues that may arise.
Bromic Extra Care goes beyond a standard manufacturer’s warranty. It provides the extra peace of mind that comes with nationwide coverage, and a technician onsite in as little as four hours. In most cases, refrigeration issues can be resolved with a single phone call. Bromic Extra Care is free of charge; it’s simply another benefit of doing business with Bromic.
Whenever you expend capital outlay on equipment for your business, you need to make sure you’re getting value for money. When selecting cake display cabinets, hot food display cabinets, and/or ambient display cabinets, there is so much to consider, as outlined above. When you purchase from Bromic, all of these considerations have already been put into the design, engineering, and manufacture of our refrigeration equipment. Bromic’s commitment to providing high-quality, innovative, and industry-leading food display solutions is highly regarded by Australia’s hospitality and retail industries.